September 2012

In the beginning, the Launch Ladies wanted to cook for everyone… young, old, people who loved sweets, people who loved savory… The problem was that by trying to be “just the right fit” for everyone, we ended up truly not making *anyone* very happy. We were busy, but not really serving our clients. We would [...]

Imagine having your own personal secretary, available to follow up with your customers instantly 24/7.  The Launch Ladies can’t imagine life before autoresponders.  Autorepsonders are simply e-mail programs (usually web-based on a monthly subscription) that allow you to automatically send e-mails to your clients. Choosing an autoresponder is an important  decision when launching your online [...]

My mother always used to say to me, “you can have everything you want, but just not at the same time.” Although my mother was talking about balancing my crazy schedule in high school, I think her words of wisdom can easily be applied to online business building. The thread that ran through all of [...]